R.A. Wylan & Co. Inc.,
Career Center

Senior Vice President Marketing

Location: Garden City, NY
Job Type: Direct Hire
Salary: $125,000.00 - $150,000.00
Degree: Bachelor;
Date: 3/20/2018
Job ID: 02577774
Job Description

Our client offers investors direct access to real estate investments through its online marketplace - Borrowers can also gain access to capital at a competitive rate, closing a deal in a fraction of the time it traditionally takes through a bank.

  • Maintain a high-performance Marketing department through continual process improvement, adoption of appropriate best practices, and development and oversight of a strong Marketing team
  • Responsible for all activities related to conceptualizing and implementing market strategy and achieving marketing targets
  • Responsible for business and market development; market research and planning; strategic direction for promotion and advertising; coordination with sales; and hiring and directing the day-to-day activities of marketing staff
  • Participate fully in professional societies and activities related to the industry in general and the marketing profession in particular
  • Prepare presentations to explain the company’s current and future Marketing and Public Relations strategies
Job Knowledge
  • Business and market development
  • Market research and planning
  • Strategic direction for promotion and advertising
  • Coordination with sales
  • Hiring and directing the day-to-day activities of Marketing staff
  • Advanced knowledge of software, such as Adobe Photoshop, Illustrator and Animation
Decision Making Authority
  • Develop the annual marketing plan and the strategies, tactics and resources necessary to achieve system and goals
  • Oversee and provide direction to market and competitor analysis
  • Provide leadership, direction and management of the market research function
  • Create an institutional and system-wide marketing reporting function that can track, measure and analyze performance
  • Provide marketing skills and expertise to the company by building, developing and managing a marketing team capable of carrying out the necessary marketing strategies and tactics.
  • Master's degree in Marketing or a related discipline
  • A minimum of 15 years of experience and a demonstrated track record of accomplishments in Marketing and planning
  • Must be able to create strategic Marketing partnerships
  • Demonstrable experience in developing Marketing business plans and strategy
  • Solid understand of market research and data analysis methods
  • Possess leadership of both analytical and creative disciplines
  • Must be possess advanced design and technology proficiency
  • Must be internet savvy